Vodafone has launched an OOH campaign featuring the renowned singer Amr Diab to hype up the audience for his new song released, "Ya baladna ya helwa", produced by Vodafone and Nay for Media, following their last OOH campaign together back in March.

The outdoor campaign shows up capturing the megastar in a lively shot under the sunrise, reflecting summer vibes along with a copy stating that "summer is about music and internet in our sweet country", referring to the offer of getting access to Amr Diab songs with free megabytes whenever you recharge. The visuals appear with Vodafone Music's logo, as well as the media production company Nay.

Learn about Vodafone's campaign budget, media plan, OOH kinds, and more. Just contact MOOH, the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Telecommunication

Brand: Vodafone

Advertiser: Vodafone Egypt

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Country: Egypt

Region: North Africa

Tags: Amr Diab | Awareness Campaign | Nay For Media

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