The transition from summer to fall is bittersweet, yet Hyde Park North’s OOH campaign facilitates the process. The real estate company announces its sub-brand Seashore, in Ras El Hekma, brought by Hyde Park Developments in the North Coast. 

The growing communities of Hyde Park Development aspire to provide the ideal balance of life, work, and leisure in a blend of urban functionality and rural calm. Hyde Park's setting, which includes residential, business, and recreational spaces, provides people with modernized and practical lifestyle standards and ideals that encourage well-being and adapt to specific demands.

The visuals transport people into a daydream, filled with nostalgic sunny days and attractively sultry air. The brilliantly blue billboards feel like a wave, washing over people. They consist of a seashore, with ocean water splashing over the golden sand. Marked across the ad, “Now Launching Seashore, Places to Escape” is in a white, clean font that gives an affluent energy. The hotline for Hyde Park Developments “16696”, as well as the brand’s name “Hyde Park North Ras El Hekma” are included in the accompanying text. 

Curious to divulge more information about Hyde North Park’s OOH campaign? Find out in MOOH (Monitoring Out-of-home), Cairo’s dedicated OOH media intelligence company, to learn more about the OOH types, kinds, media plan, budget, locations, and more.

The Art & Science of OOH

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