Lincoln Strikes on Dubai’s Hot OOH Spots to Showcase Their “Aviator” Model with a Creative Concept Campaign

Lincoln has popped up again on Dubai's OOH scene with a new die-cut, creative concept campaign after their previous outdoors ad. Al Tayer Motors are showcasing their Lincoln Aviator using a creative die-cut design, as they did in their previous campaign too. The road in front of their customers isn't the only thing that requires their attention. The Lincoln Aviator three-row large luxury SUV's bundles a number of driver-assist technologies to help people keep their trek as seamless as possible.

The Lincoln Aviator captures the attention of car-lovers as they check boxes for performance, comfort and stylish design. The car provides a variety of features and perks that simplify and ease the driving experience while also putting technology at the driver's fingertips. In the campaign's main visual, which showcases the SUV brand’s newest vehicle, the family car offers outstanding performance attributes. The billboard is half black and half photograph of the sleek, silver car. 

The limited, die-cut creative concept campaign spread on Dubai's roads during the first week of December on Hoarding billboards.