Out-of-home (OOH) advertising was impacted by lockdowns and the companies had to shift towards digital channels in 2020 to reach their audience. However, film production companies have recently been
The first shark movie in the region! Perhaps that’s the most immediately noticeable fact about the new horror film “Mako”. The Egyptian movie scene has been witnessing a resurgence in the last
A 200 pounds bill being passed around many people from various economic and social backgrounds, telling a story that spans the whole societal hierarchy, and reflecting everyday realities for
Dubai is about to become star-studded with the presence of Wayne Brady, the huge American actor, singer, and comedian, as seen on an OOH campaign. Wayne Brady Live in Concert is more than simply a
Red eyes, a metallic exoskeleton, and a misty background with blue hues combine together to give onlookers on Cairo’s streets a tease of the inventive science fiction movie “Mousa”.Directed
Concerts were long-missed ever since COVID-19 hit. Now, Arabian Entertainment House has announced a Lena Chamamyan live concert in an OOH campaign in Dubai to give people a breath of fresh air during
Dubai Summer Surprises (DSS), launched a massive OOH campaign on the UAE's billboard scene to announce Hamza Namira live in Dubai on Thursday the 2nd of September 2021. The iconic Egyptian
Spot Light Live rises on Dubai's digital OOH (DOOH) arena, as part of Dubai Summer Surprises (DSS), announcing the upcoming musical extravaganza that will feature celebrated artists of the Middle
There is not a human on the planet that doesn’t have a solid attachment to music. It is what unites people together; across nations, cultures, and over any borders. Music is there for everyone in
Dubai Summer Surprises (DSS) presents award-winning DJ and producer Paul van Dyk on the UAE's Digital-OOH scene. This August, the electronic dance music star is bringing his SHINE Ibiza Residency to
It seems that Mohamed Henedy is the most active celebrity on billboards, especially in representing famous brands and leading more than a few campaigns at a time. This time, the superstar surprises
It has been two years since the Arab World’s leading pop star, Mohamed Hamaki released his last album, “Kol Yom Men Dah” or “كل يوم من ده” that struck billboards in its latest OOH
The famed Dubai-based movie theatre, ROXY Cinemas, has popped up on Dubai's prime billboards with an exciting Digital Out-of-Home (DOOH) campaign to offer customers a chance to win a trip to Madrid.
The Hotel Transylvania City Walk campaign has spooked Dubai in a playful manner after announcing its event via billboards. Just earlier this month, City Walk had another event, The Smurfs City, which
A marketing campaign for DC’s iconic team of villains, antiheroes, and scoundrels known as The Suicide Squad has begun. With a new billboard promoting the newest film in the DC cinematic universe
For those who pursue a truly unique theatre experience, Dubai’s thrilling live show, La Perle, staging majestic performances this year during the Dubai Summer Surprises. Therefore, La Perle has
The leading Egyptian company, Synergy Films has released on Cairo’s billboards a new OOH advertising campaign, promoting the most anticipated movie “The Knower” (El Aref) or “العارف”
From the 1st of July to the 4th of September, Dubai Summer Surprises (DSS), invites you to enjoy unbeatable sales and special offers and win amazing prizes from draws that are citywide. DDS’s
Dubai Summer Surprises rises on UAE’s billboards with your new favorite hangout The Beach, a coastal town with stylish cafés along with high-end street shopping with the hottest deals. Relaxation
After months of delays, Paramount's Snake Eyes film is finally building up its advertising campaign in advance of its broad cinematic run this summer. While the teaser only shows Golding as the
Cheese Town turned up with an OOH campaign to bring joy and spread joviality across Dubai, introducing its highly anticipated event "Tom and Jerry" in Ibn Battuta Mall from 1st July till 30th
Movies have always been an escape from real-life to a dip into another reality. The highly-anticipated movie “البعض لا يذهب للمأذون مرتين” or “Al-Baadh La Yazhab Lil
There is no better place to spend good times of summer with family than at the City Walk, so a DOOH campaign has been released, inviting you to the Smurfs City, where you will be enjoying interactive
From the classical hologram concert of the nightingale Abdel Halim Hafez to the smash-hit musical Mamma Mia, the coming Dubai calendar aims to please all tastes this year. Dubai’s digital screens
Dubai Opera has shown up with a new OOH advertising campaign via Dubai’s billboards, bringing to you an unforgettable night with Ragheb Alama. This campaign popped up after reviving the
The Beach invites the Emirati audience to join the venue's "Weekday Brekkie Squad" that get to enjoy the hottest offers and deals all year long. The Beach Breakfast Club has a view of the beautiful
The online video game, Fortnite, which was developed by Epic Games, has spiced up the billboards of Dubai for the first time with an energizing OOH advertising campaign, announcing the release of the
Sony debuts Dubai's billboards with its one-of-a-kind package or bundle which includes Sony's PlayStation 5 console along with one of the top ranked adventure video gamed, Ratchet & Clank: Rift
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